Pelephone – Canons
Posted on 18 Oct 2009 by osa in Commercials
This centerpiece for the launch campaign of the Pelephone cellular network in Israel uses 3D and matte paintings to create an enhanced reality that Ilan Bouni, VFX super/CD at Gravity calls “twisted in the good sense of the word. The big creative challenge was to come up with new ideas and a vision of this world that supports the story and the positive mood.” Shot in South Africa.






